Modern Methods for Business Research

494,03 528,39 

Poprzednia najniższa cena: 494,03 .

This volume introduces the latest popular methods for conducting business research. The goal of each chapter author–a leading authority in a particular subject area–is to provide an understanding of each method with a minimum of mathematical derivations. The chapters are organized within three general interrelated topics–Measurement, Decision Analysis, and Modeling.

The chapters on measurement discuss generalizability theory, latent trait and latent class models, and multi-faceted Rasch modeling. The chapters on decision analysis feature applied location theory models, data envelopment analysis, and heuristic search procedures. The chapters on modeling examine exploratory and confirmatory factor analysis, dynamic factor analysis, partial least squares and structural equation modeling, multilevel data analysis, modeling of longitudinal data by latent growth curve methods and structures, and configural models of longitudinal categorical data.

SKU: 9780805830934
Category:
Redakcja

Marcoulides George A.

Wydawca

Język

Rok

1998

Stron

446

Oprawa

Miękka

ISBN

9780805830934

Typ publikacji

Druk na żądanie

Infromacja GPSR

PROGMAR 40-748 Katowice ul.Strzelnica 60